Who writes a blog post?
The recent release of the .NET 3.5 and Visual Studio 2008 beta Service Pack 1 has started an interesting discussion over on Microsoft Watch. Joe Wilcox writes about how some of these posts seem predated and about seeing some blog post before being published, under embargo, just as previously happened with press releases. he raises an interesting question: are blog posts degraded to just just another marketing outlet and, possibly, not even written by the people under whose name they are published?
There may well be some truth in this as blog are an important communication feature. And why would a pr or marketing person ignore such an obvious opportunity. So I am sure that some blog posts are really just PR. But than again I also believe that the vast majority is real and, other that the writers conviction that MS is the best thing since sliced bread, is trying to be objective.
Read the full article by Joe Wilcox here.