Attempting to load a 64-bit application

Workstation running Vista 64bit (so you know the CPU is 64bit compatible) attempting to load up a VMware 64bit OS... what gives?
I'll be the bit isn't flipped in the registry to allow for virtualizatoin to work, whadday wanna bet?
Be right back after a reboot to let you know.
Read the complete post at http://msmvps.com/blogs/bradley/archive/2008/12/14/attempting-to-load-a-64-bit-application.aspx