[There's a reason that Yoda is the unofficial mascot of SBS. Size indeed matters not.] Authentication-as-a-Service - THE OFFICIAL BLOG OF THE SBS "DIVA"
Tue, Jul 21 2009 22:19 bradley

Authentication-as-a-Service

A new white paper commissioned by VeriSign and written by Forrester Research, Authentication-as-a-Service, combines input from hundreds of businesses and Forrester’s own industry expertise to help you understand the benefits of two factor authentication and the best ways to implement it.

You will learn:

• What two factor authentication is and how it builds customer trust
• What’s wrong with current authentication processes
• How Authentication-As-A-Service provides security in the cloud
• What to expect from Authentication-As-A-Service
• The fastest way to implement two factor authentication in your organization

Get the full survey results plus recommendations on evaluating, cost-justifying, and implementing two factor authentication as a service from Forrester’s industry-leading team of experts.

Get your copy here: http://www.accelacomm.com/jaw/itwpcib/94/50525250/

Thank you,
ITwhitepapers.com

Can we stop with the "as a service" stuff and just call this a vendor providing a solution?  In fact per my read of the white paper, www.authanvil.com is a provider of "Authentication as a Service" in his offerings but I never once called what the firm did a "as a service".  Authanvil is just meeting the needs of the marketplace where some need an authentication service in a place where all of their clients can use the two factor process to many different servers.

Can we get off the "as a service" bandwagon and just call this stuff vendors offering solutions that are flexible to meet their customers needs?

Filed under:

# re: Authentication-as-a-Service

Wednesday, July 22, 2009 7:09 AM by Greg Charland

The marketing tactic worked, caught your attention, and got you to blog it. Now their link is on one of the busiest SMB blogs. Mission accomplished! Ironic, eh?

Whether they think it's catchy to call it "authentication as a service" or "authentication in the cloud" or "authentication anywhere" or whatever...it's the same service.

There are plenty of vendors who put a *very* slightly different marketing spin on their product or service (We all know Hardware-as-a-service is essentially a modified lease...Procurement-as-a-service is an enhanced reseller channel...security-as-a-service is flat-fee firewall & AV managment).

Whatever it's called, the solution will either meet a client's needs or not. It'll either live up to the marketing promises or not. The key isn't whether it's an orange or a tangelo, it's how it tastes.

# re: Authentication-as-a-Service

Tuesday, August 18, 2009 11:28 AM by Jim Kelly

Looking for white paper